Interactive Self-Storage Market Analysis

Citrus Park & Hillsborough County, FL

Market at a Glance

This dashboard provides a high-level overview of the Citrus Park self-storage market, highlighting key performance indicators and comparing local trends against national averages. The data indicates a robust and resilient market, outperforming national benchmarks.

Citrus Park Avg. Rent/SqFt (CC)

$2.03

Across all unit sizes

Citrus Park Median HHI

$84,220

~20% above metro average

Citrus Park Total Population

29,200

approx. 2025

Tampa Y-o-Y Rent Growth (CC)

+2.6%

As of May 2025

Rent/SqFt Comparison: Climate-Controlled Units

This chart compares the average rent per square foot for various unit sizes in Citrus Park against the national average, showcasing the local market's premium pricing.

Rental Rate Trend: Tampa vs. National

This chart illustrates the significant divergence in year-over-year rental rate changes between the Tampa market and the national average, highlighting Tampa's counter-cyclical strength.

Citrus Park Population Trend (2021-2028)

This chart shows the consistent population growth in Citrus Park, a key driver for self-storage demand, with projections through 2028.

Market Data Deep Dive

This section provides a detailed breakdown of achieved rent per square foot for Class A climate-controlled facilities and analyzes rental rate trends over the last three years in Citrus Park and the broader Hillsborough County submarket.

Citrus Park: Achieved Rent per SqFt (Class A Climate-Controlled)

Citrus Park commands strong rental rates, significantly higher than national averages, reflecting robust local demand. Promotions are common, but long-term achieved rents are strong.

Unit Size (Sq Ft) Dimensions Average Monthly Rate Approx. Rent/Sq Ft
255x5$72$2.88
505x10$123$2.46
10010x10$169$1.69
15010x15$286$1.91
20010x20$368$1.84
Average (all sizes)$203$2.03

Source: StorageCafe. Note: Rates are approximate and can vary with promotions.

Hillsborough County: Representative Achieved Rent per SqFt (Class A Climate-Controlled)

Pricing varies significantly across sub-regions within Hillsborough County, emphasizing the need for hyper-local analysis and competitive positioning.

Sub-Region Facility/Operator Example Unit Size Monthly Rate (Approx.) Approx. Rent/Sq Ft Source
Citrus ParkAvg. Market Rate5x5$72$2.88StorageCafe
Citrus ParkAvg. Market Rate10x10$169$1.69StorageCafe
ValricoExtra Space Storage5x10$63$1.26Extra Space Storage
ValricoExtra Space Storage10x10$111$1.11Extra Space Storage
LutzMidgard Self Storage (23830 State Road 54)5x5$15$0.60Midgard Self Storage
LutzMidgard Self Storage (26504 Wesley Chapel Blvd)5x5$33$1.32Midgard Self Storage
TampaExtra Space Storage (808 N Rome Ave)10x10$159$1.59Extra Space Storage
TampaExtra Space Storage (1011 E Dr Martin Luther King Jr Blvd)10x10$158$1.58Extra Space Storage
TampaExtra Space Storage (10110 Anderson Rd)10x10$98$0.98Extra Space Storage
TampaPublic Storage (4625 W Gandy Blvd)10x10$147$1.47Public Storage

Note: "Class A" designation is inferred from major operators and presence of climate control and modern amenities. Rates are approximate and can vary with promotions.

Growth Drivers & Future Demand

The market's strength is underpinned by strong demographic trends and planned residential growth. This section outlines the key factors fueling current and future demand for self-storage in the area.

Robust Population Dynamics

Sustained population growth and strong in-migration are the primary engines of demand. Citrus Park itself saw a 3.31% population increase between 2022 and 2023. This influx of new residents directly translates to an expanding customer base for storage.

New Housing & Densification

The Citrus Park Village Plan is a critical long-term driver, aiming to increase residential density and provide a balance of housing choices, including apartments and townhomes. This shift towards higher-density housing inherently creates more demand for off-site storage as living spaces become smaller.

Favorable Economic Profile

Citrus Park residents have a median household income ~20% higher than the metro average. This financial capacity means residents can afford storage services. The broader Tampa economy is also growing, fueling business and e-commerce storage needs.

Key Residential Developments

  • 🏠

    Citrus Park Village Plan

    Directly within the micromarket, this plan focuses on mixed-use, higher-density residential development, ensuring a long-term, sustainable pipeline of local storage demand.

  • 🏗️

    New Construction Homes (e.g., Avonwood, Alvina St)

    Ongoing demand from new homeowners needing space during moves or for overflow within the immediate Citrus Park area (Tampa, FL 33625 zip code).

Risks & Strategic Recommendations

While the market is strong, success requires navigating a competitive landscape and regulatory environment. This section outlines key risks to consider and strategic actions to take for a new development.

Market Risks & Considerations

  • ⚔️

    Intense Competition

    The market features numerous operators using aggressive promotions ("first month free"). This can compress initial revenue and requires a strong strategy to achieve higher long-term rents.

  • 🏢

    High Supply Pipeline

    Tampa has a higher-than-average supply under construction (6% of stock). Within the Citrus Park micromarket, there are approximately **15 facilities** within a 0.7 to 4.1-mile radius. While demand has absorbed it so far, continued construction could lead to localized oversaturation if growth slows.

  • 📜

    Regulatory Hurdles

    Developers must navigate the detailed Hillsborough County Land Development Code (Sec. 6.11.60). Potential community opposition regarding infrastructure strain can also cause delays.

  • 📉

    Economic Headwinds

    Broader housing market volatility (rising insurance, interest rates) could eventually soften the "housing transition" demand driver, even in a resilient market like Tampa.

Strategic Recommendations

  • 🎯

    Focus on Premium Customer Experience

    For a Class A climate-controlled facility, differentiate through superior customer service, advanced security features, convenient access, and modern technology to justify premium rents and build loyalty.

  • 🔍

    Conduct Granular Due Diligence

    Perform a hyper-local competitive analysis and a thorough review of all zoning and land development codes to de-risk the project and accurately forecast timelines and costs.

  • ☀️

    Optimize Climate Control Features

    Beyond simply offering climate control, ensure the system is highly efficient, reliable, and offers consistent temperature and humidity levels, which is a key differentiator and value driver in Florida's climate.

  • 🤝

    Engage the Community

    Proactively address potential infrastructure concerns during the planning and permitting process. A well-designed, aesthetically pleasing facility can help mitigate community opposition.